Senior CMS & Web Specialist | Enterprise Web Content | CMS | QA | Digital Experience
With 18+ years of experience in enterprise website management, CMS, web production, QA testing, technical support, and team leadership, I help organizations deliver high-quality, reliable, and engaging digital experiences.
My name is Khaymel Manalo, currently working as a Web Support Specialist and Senior CMS Professional supporting global clients using CMS platforms. I bring over 18 years of experience in enterprise web management, Quality Assurance, and team leadership.
I graduated with a degree in Information Technology, and since then, I’ve built my career around website management and digital platforms. I’ve worked with global organizations such as in financial and advertising services as well as in Business Process Outsourcing, handling large-scale websites across multiple regions.
My expertise includes Adobe Experience Manager, Sitecore, Umbraco, WordPress, SharePoint, Shopify and Labrador CMS. I also have strong experience in QA testing, SEO best practices, website optimization, and stakeholder management. Over the years, I’ve transitioned from being an individual contributor to leading teams, managing global stakeholders, and driving process improvements.
My strengths include attention to details, strong client communication, leadership, and the ability to bridge technical and business teams effectively.
One of my key achievements was leading a Content Management team in delivering global websites across multiple regions, supporting large-scale website migrations, and successfully coaching team members to improve performance and advance in their careers. I’ve also helped improve publishing efficiency and quality standards through documentation and process enhancements.
Overall, I’m passionate about delivering high-quality digital experiences while continuously growing as a leader and web professional.
I look forward to be working you soon. Thank you and have a great day.
CMS Management
Adobe Experience Manager (AEM)
Content publishing, page management, enterprise web production, stakeholder coordination.
Sitecore
Sitecore 7.2 and 8.1 experience supporting enterprise websites and web production.
Umbraco
Website QA, testing, content management and defect validation.
WordPress
Page creation, content publishing and website management.
SharePoint
Intranet management and content updates.
Umbraco
Website QA, testing, content management and defect validation.
Featured Projects / Case Studies
CMS Team Lead
Served as the main point of contact for clients and stakeholders while leading and managing a team of Content Managers responsible for creating, editing, and updating Middle East, Russia, and Honeywell websites using Adobe Experience Manager (AEM/Quantum) and WordPress CMS. Ensured high-quality and timely delivery of projects through tools such as JIRA and WorkFront, resulting in multiple client commendations. Provided regular coaching and one-on-one sessions to improve team performance, productivity, attendance, and overall engagement.
Beyond core responsibilities, conducted training programs for newly hired employees, managed the company’s Internship Program through Moodle LMS, and facilitated monthly brown-bag learning sessions as part of continuous improvement initiatives. Successfully mentored and developed team members, helping several direct reports advance into Senior Management roles.
Web Content Manager
Served as the Subject Matter Expert and primary point of contact for requestors and stakeholders across the UK, Canada, and Hong Kong. Managed and published HSBC public websites using Sitecore 8.1 and SharePoint CMS for web intranet, while leading major website migration projects involving resources from Sri Lanka, China, Manila, and Egypt. Collaborated closely with managers and cross-functional teams to ensure high-quality, timely, and efficient project delivery.
Supported website performance and optimization by implementing tracking tags for button clicks and page views through Tealium and monitoring site performance using Adobe Analytics. Worked closely with SEO specialists to improve search engine visibility and content placement, while coordinating with Web Associates, Web Production Officers, and Senior Web Production Officers to maintain and manage multiple client websites.
Web Support Specialist
As part of the Customer Success Team, provided efficient, ticket-driven technical support and timely resolutions for enterprise clients using Labrador CMS. Served as a subject matter expert in troubleshooting complex CMS and publishing issues, providing guidance on system functionalities, identifying solutions, managing feature requests, and escalating complex concerns when necessary. Utilized Freshdesk to efficiently manage support tickets while maintaining clear communication and effectively managing client expectations.
Supported webmaster activities, including website optimization, CLS loading time improvements, and image format management. Collaborated closely with developers, stakeholders, and cross-functional teams to resolve production issues and improve support processes. Contributed to the development of canned responses, standardized templates, documentation, and best practices that enhanced the efficiency and consistency of the customer support function.
Senior Web Production Officer
Produced and published web pages and content fragments for HSBC websites using various group-owned Web Content Management systems, including Sitecore 7.2 for Retail Banking and Wealth Management websites. Created limited bespoke XHTML code as needed to support web content and publishing requirements.
Ensured all online content met project requirements while adhering to established content, design, industry standards, and web best practices. Worked closely under the direction of a Web Content Manager to deliver accurate, high-quality, and timely web content.